Sony’s Soneium blockchain partnered with Animoca Brands to boost anime culture in Web3 by integrating anime artwork in decentralized digital identities.
On March 27, the companies announced a collaboration that targets global anime and manga fans to boost user engagement in Web3.
With the partnership, Animoca’s digital identity infrastructure platform, Moca Network, will create an identity layer on the Soneium blockchain, starting with Anime ID, a decentralized identifier and reputation layer.
Anime ID is spearheaded by San FranTokyo, an initiative to integrate traditional anime and manga culture with decentralized technologies.
Anime-themed experiences are coming to Web3
The partnership integrates Moca Network’s Account, Identity and Reputation Software Development Kit (AIR SDK) into the Soneium blockchain. This allows users to maintain embedded accounts with unique identities and credentials as they use different decentralized applications (DApps) on the network.
San FranTokyo’s Anime ID will be the first to adopt the AIR SDK, enhancing anime fan engagement on Soneium. In addition, San FranTokyo will collaborate with Animoca Brands to launch anime-inspired cultural campaigns on Soneium to onboard anime fans to the Soneium blockchain and connect with new anime-themed experiences.
Sony Block Solutions Labs (Sony BSL) launched the blockchain’s public testnet on Aug. 28, 2024. The layer-2 network aims to foster a fan community centered on creators who connect diverse values through the blockchain.
On Jan. 14, the blockchain’s mainnet went live amid backlash from community members. Pump.fun’s Alon slammed the network for blacklisting specific memecoins and “nuking everyone’s position to 0.”
Related: Captain Tsubasa NFT soccer game debuts on Oasys blockchain
Ghibli-inspired memecoins flood the crypto market
On March 25, OpenAI launched image generation for its ChatGPT-4o mode. This was met with social media users generating images in the art style of Studio Ghibli, a company known for its anime films. Following the surge, a Ghibli-inspired memecoin reached a market capitalization of $20 million. Since then, at least 20 other Ghibli-related memecoins have been created in the market.
While the news may be great for Web3 and anime fans, anime and crypto may not always work in favor of men seeking relationships. On Aug. 26, women ranked anime as the third-most unattractive hobby for a man, while crypto took the number two spot.
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